Mbappé is already preparing his arrival in Madrid: he has officially requested the same as Bellingham
The forward from Bondy continues to manage his footballing assets ahead of a potential change of team.
Real Madrid is keeping a close eye on Kylian Mbappé’s movements: the latest decision he has made could bring him definitively closer to the white club.
The ‘Mbappé case’ doesn’t stop. Real Madrid wants to close his signing as soon as possible, something that the French forward would also be seeking: everyone wants to put an end to a transfer saga that has lasted longer than expected.
Therefore, the French forward would be making moves to have everything ready for when the contracts are signed and July 1, 2024 arrives: his official arrival at Real Madrid means many things… and not just at the sporting level.
Real Madrid is still negotiating to finalize Kylian Mbappé’s arrival in the Santiago Bernabéu dressing room for the 2024/25 season. The environment around the Bondy attacker has not yet commented on an agreement with the white entity, but it would have begun to mobilize certain processes in Spain that could give a hint of what is to come.
Because Kylian Mbappé wants to follow in the footsteps of Jude Bellingham… literally. According to the latest reports, the European Union Intellectual Property Office would have registered a request from a law firm in Paris with the aim of protecting the intellectual property of his surname and one of his most common and recognizable celebrations, in which he crosses his arms.
This legal action by Kylian Mbappé, which is not the first time he has approached the Intellectual Property Office located in Alicante, would increase his total count of protected trademarks to seven, far above other successful footballers such as Cristiano Ronaldo, Vinícius Jr., Memphis Depay, or Leroy Sané. The real reason behind this decision by the environment of the Bondy forward would lie in the actions taken by Adidas with Jude Bellingham.
Model of success The German sportswear brand has capitalized on the appeal of the English ‘5’. Since arriving at Real Madrid last summer, Bellingham has done it all… and all well with the Real Madrid jersey. He is already considered an idol by the Madrid fans, and his celebration has deeply resonated among his teammates. Therefore, it is not surprising that Adidas has created an exclusive brand for Bellingham with the gesture of his celebration as a logo.
Mbappé, considering the substantial income from advertising and sponsorships that such an agreement would bring him, would be thinking of replicating Jude Bellingham’s move. But the only place where he could make it happen is at Real Madrid, which is why many believe that the submission of these two requests anticipates a possible agreement with Adidas… and a signing for the white entity this summer.